10 years iPhone only, she must be an Apple junkie

Annet de Graaf, mother of Lulu and well known iPhone photographer

The iPhone way of photography is pure. I can capture moments before they pass; I never use any other camera. Amsterdam is hiding stories, like a miraculous book, I simply reveal the pages with my lens.

June 17th I had the privilege to show Tim Cook my Amsterdam on a boat trip. The news became a worldwide buzz. Wow! It was an inspiring meeting with the man who makes my work possible. I give tours and inCompany trainings all over the world.

This video is my presentation I showed on TEDxAmsterdam 2018.

Training & Workshops

Annet gives creative boosts, photography tours and workshops all over the world. Smartphone is key. Whether it is closing the gap between politician and civilians, branding a company stronger or inspire folks with a city tour; Annet challenges you to make magic out of your phone.


Photography (shoots)

Need strong visuals for your on- and offline presence? You want a shoot for your new interior, products or brand? Annet carries not a lot of weight around. She captures the world fast and differently with her iPhone. Let’s connect, have a laugh and discuss all possibilities.